Yukari Mitsuhashi on StartupDating:
a unique feature that lets users share their favorite page from a selected comic to social networks such as Twitter and Facebook
Not only can mobile users get the latest popular comic—a very successful type of publishing in Japan—faster than anyone else, but they can now share bite-size content on social networks.
Mobile publishing experiments have been doing quite well in Japan. Piracy rates are lower than in other industrialized countries and users are used to pay for content via mobile.
I keep saying that the mobile landscape has changed a lot since—foreign—smartphones have appeared in the country. But, undoubtedly, the behavior of mobile users in Japan gives the content industry a potential head start.